Thanks to Olly for sharing these beautiful images created by Simon Stålenhag, an artist whose work is inspired by Sci-Fi films he watched as a child and his experience of growing up in suburban areas around Stockholm. I thought the atmosphere in these scenes was incredible, perhaps because of the way he captures light and the eerie, but subtle references to alien invasion placed amongst everyday life. According to the article on The Verge, the images are created digitally using a Wacom tablet and pen to ‘paint’ the pictures, which I was surprised by when I saw the very painterly closeups on his website. Check out more of his work on his website.
Dan P found these glorious shots from photographer Antoine Rose on Beautiful Decay. “I initially thought these were a things organised neatly kind of thing, but on second glance realised they were more than just things – they were people and paraphernalia. Love the way the distance creates a sense of unreality, perhaps aided by the achingly beautiful super-saturated Florida colours, but it really throws your sense of scale. Reminds me a bit of those tilt-shift photos that make real things look like tiny models – double take ahoy!”.
“Look at how Antoine’s is all dangerous for his art, he’s gone True Lies, standing on a helicopter and that.”
Another one from Dan P, this time via Colossal. We mentioned Li Hongbo’s amazing paper statues on Friday Favourites last year, but this is a newly released video that gives a new perspective on the paper wonders. Dan commented: “Literally incredible. Can’t work out how he’s made them, how they have such durability and yet seem to be made of paper lace. How come you can’t see the edges of the paper when they’re resting- surely not just gravity?! How come they stretch so far – where is he hiding all that inner paper?! Little tinker.”
Dan P also found these mind-scrunching shots of Michael Grab‘s incredible balancing act – also from Beautiful Decay. “Can quite get my head round how he’s managed this. And I’m not talking about the ill-advised Brucey Bonus pose in the background. It’s the absurdly poised lumps of rock that get me scratching my head. That man has a steady hand and the patience of a saint – he would make Operation look like child’s play. Well done Michael – bit Andy Goldsworthy but that is still some damned good Stone-Balancing.”
Thanks to Lyndon and Jade S for sharing this simple, but clever digital ad for Apolosophy, a new range of hair products for Apotek Hjärtat in Sweden. Sensors were fitted to the digital screens on the subway platforms, which were triggered by incoming trains. Watch the video to see the results:
In: Advertising, Art, Brand communications, Brand Experience, Digital, Marketing, Ooh that's nice, Product design, Structural design · Tags: 3D, Aerial photography, Digital Advertising, Friday Favourites, Painting, Paper sculpture, Photography, Sculpture
Calling all 3D, Product and Industrial Design Students!! Are you currently studying for a BA or MA? Fancy having a go at our Dog’s Bollocks 3D Student Brief?
Following our post inviting you to enter to our 2D Dog’s Bollocks Student Awards, we can now reveal the 3D-specific brief. Following some of the fantastic work from our previous student awards (check out winners for 2013, 2012, and 2011 here) we thought we’d issue a slightly more 3D focused one to get the attention of the talented Product and Industrial designers out there.
So if you’d like to be part of our FIRST EVER 3D Dog’s Bollocks Student Awards, now’s your chance to show us what you’re made of and win a paid placement in our London studio, plus our rather lovely Dog’s Bollocks trophy (designed and made by our 3D team, in our workshop, no less).
3D Brief: Resign a famous brand
We want you to choose a famous brand and redesign it in a breakthrough way.
How can ‘spreadable’ become desirable? How does 2D and 3D integrate? Could paint be mixed like cocktails? Can a pack convey functionality and the emotional side of the brand? Can a pack or product tell you how to use it even in the dark? What is the sensorial experience of a brand? These are questions we ask ourselves at Design Bridge, on everything we work on.
Everything is up for grabs: shape (both pack and product), textures, materials, the ritual, the brand experience..but what we’re really looking for is the big idea.
The deadline for entries is 16th May 2014. Go!
In: Awards, Brand Experience, DB Student Awards, Food and Drink, Luxury, Ooh that's nice, Product design, Retail, Structural design, Sustainability · Tags: 3D, Competitions, DB Student Awards
Claire Parker, Creative Director at our Amsterdam studio, is part of the online ‘corporate design panel’ of Marketing Tribune magazine, so every month she will judge a corporate design, together with Tom Dorresteijn from Studio Dumbar and Stefan Pangratz from VBAT. This time the design panel was asked to judge the corporate identity of the ‘Olympic Moves’; the largest school sports competition in the Netherlands, designed by Mountain. Here’s the link to the online article and we’ve translated it here:
NOC * NSF , the Royal Society for Physical Education (KVLO), Coca-Cola and Achmea organise ‘Olympic Moves‘ – largest annual school sports competition in the Netherlands. 150,000 young people from around 300 secondary schools enjoy the fun of playing sports together. Until recently, this competition was called ‘ Mission Olympic’, but because of its success in the Netherlands it has been rolled out internationally, with a new global name: ‘Olympic Moves’. Coca-Cola asked Mountain to develop the new visual identity of this event on behalf of the international Olympic Moves.
Claire Parker, Creative Director Design Bridge: ”Although I appreciate the rationale I’m struggling to get the sense of fun and interaction from the icon itself. On the plus side they have understood the visual language of the Olympic tradition – using bold and strong colours, accessible and inclusive forms and type faces (circles, curves, VAG), lines and tracks as figurative reference for athletics as well as metaphors for ‘moving forward’ ‘common goal’ etc. But it hasn’t been pushed. The execution is naïve, there are plenty of examples of the same idea done far better, not least in previous iterations of Olympics branding (Mexico 1968 in particular). Even the type face of VAG feels an obvious choice for ‘kid friendly’, the the layout work is heavy-handed and unrefined (Line lengths, type sizes, awkward alignment of the ‘track’ element etc). I also have reservations about the level of detail in the logo in small application.” Score: 5
Stefan Pangratz, Creative at VBAT: “The link with Coca-Cola is subtle but present and the sign looks kind of neat…which sums up the problem I have with the Sign. The Olympic Ethos is much broader then athletics and its iconic tracks alone, but the Sign reflects only that limited part of the Olympics. I would like the energy and joy which are embedded in the Olympic movement to be reflected in the Sign.The recent “Happiness inside” campaign for example provides plenty of inspiration for a more energetic and dynamic logo within the Coca-Cola style. No gold medal this time. Sorry.” Score: 7
Tom Dorresteijn, CEO Studio Dumbar: “It’s a colorful logo. It gives it a kind of enthusiasm, which goes well with sport and sporty youngsters. As a symbol, I don’t find it so strong. It is fairly busy and a bit introvert; it looks like a spiral that is not very approachable. It’s not an easy task, but more simplicity in the symbol would have given more communication power. It is a nice logo, but nothing too special.” Score: 6
As of now, the corporate design panel will be published online (design panel) and in print (3 marketeers). Both panels will judge the same design. Check out the full article below to see comments from marketeers Marc van Eck (partner from Business Openers), Nicole Freid (Marketing Director at Hak) and Paul Sluis, Brand Manager at KLM Netherlands:
In: Advertising, Art, Brand communications, corporate design panel, Corporate Identity, Graphic design, News, Sports branding · Tags: dbn, Marketing Tribune, olympic moves
Thanks to Sander for sharing these photographs by Franck Bohbot, whose work focuses on deserted spaces. Sander said: “I love it. Great pictures of empty spaces and more. Amongst others, a series of richly decorated cinemas in California.”
Lucky Frank was around to notice or some of those lights could have been left on years.
Another nice find from Sander – these automotive sculptures by Chris Labrooy. I spent quite a while trying to work out how he’d made them and how they were supported – some of them seem to almost be floating in mid air; perhaps a hidden strut or something, trick photography maybe.
Of course, they’re computer generated. Nice one Chris, they are absolutely bonkers.
Jack pointed out that “Moschino’s Creative Director, Jeremy Scott, has created a collection inspired by some of the most iconic brands and package designs (and a clever take on back-of-pack!)”
Good spot Jack (he found it on Style) - we like a bit of packaging here, and it’s great to see those FMCG wrappers off the shelf and on the catwalk where they belong. Or something.
Either way, Jeremy had probably better watch out for trading standards since I’m fairly sure this model doesn’t contain any fat at all, let alone 50%.
Thanks to Jade L for sharing this film, found on iO9. Ever wondered?
Course you have. Look, this is how it forms :
Oops, just spent 17 minutes watching that looping GIF.
However, this video is even better, plus it has a lovely soundtrack that’s better than the one I had in my head for that GIF.
They Draw and Cook is an awesome recipe site that Jade L found, where illustrators from around the world send in their hand drawn interpretations of recipes. I certainly benefit from a nice infographic walk -through of the cooking steps – I invariably find myself losing track midway through the usual list of boring text. Isn’t design great?
Lisa L suggested this from Cool Hunting before she dashed off – interesting application of 3D printing from upcoming Paris-based social app LEBLOX. Users can create a pixelized version of almost any picture or object and then order 3D prints of the designs, known as Blox, from the French company.
Creates a fascinating contradiction between the low resolution 2D images and the full 3D form – pixels are such intrinsically graphic devices that it can mess with your mind a bit to see them in 3D.
And then you realise it’s extremely similar to building 3D shapes from simple LEGO blocks – but the 3D printing is still dead cool. Of course, it being an internet thing, there’s already the inevitable cat.
It’s reminded a few people of this nearly-classic, and equally French video:
In: Art, Brand communications, Digital, Fashion, Food and Drink, Ooh that's nice, Product design, Structural design · Tags: Friday Favourites, Illustration, Nature, Sculpture
Following our latest news of not one, but TWO Dog’s Bollocks competitions this year, we can now reveal the first brief. This one is for design students in their final year at university, studying graphic design courses.
‘Reincarnation’ is the theme – so we’re inviting you to show us your amazing skills in brand design by choosing a famous brand, product or service and redesigning it in a breakthrough way.
Does a Pot Noodle really need a picture of a noodle on the front? Does it need to be in a tub? Can the pack convey functionality or the emotional side of the brand? Why can’t a sophisticated chocolate brand be spontaneous and vibrant? Should a premium alcohol brand be minimalist? These are questions we ask ourselves at Design Bridge on everything we work on.
Everything is up for grabs: logo, colour, shape, texture…but what we’re really looking for is a big idea.
Deadline – May 16th 2014.
We have taken on several great designers who we’ve discovered through our Dog’s Bollocks competition over the years, so this is a great opportunity to show us what you can do, with the chance to win a paid placement in our friendly London studio. Here are a few examples of winning work from last year – check out more details on the winners blog from 2013.
Gold: Morgan Swain, Norwich University – J2O
Silver: Aislinn Toye, Falmouth University – Blu Tack
Bronze: Max Neilson, Nottingham Trent University – Millets
2013 Runners up:
Charlie Davis, Falmouth University – Ginsters
Sam Bristow-Bell – NUA – Mikado
Morgan Swain – NUA – Cholula
The work is judged by our team of Creative Directors, who always use the same criteria we use to judge our own work internally:
- Simple but bold
- Warm and engaging
- Brilliantly executed and crafted
- Enduring and memorable
- Breakthrough in category
Remember, this is the graphics competition – if you’re studying 3D Product Design or Industrial Design at Uni, we have another brief coming soon – watch this space!
In: Awards, Brand communications, Careers, DB Student Awards, Food and Drink, Graphic design, Innovation, Ooh that's nice · Tags: Brand design, Competitions, DB Student Awards, Dog's Bollocks, FMCG
One of our designers, Chris Algar spoke recently at the Graphic Gathering at the V&A museum in London. He talked alongside Fred Deakin (UAL Professor of Interactive Digital Arts), Cara Williams (V&A Schools Programme Manager) and Kati Russell (D&AD Senior Program Manager), to creative students from local schools and colleges about his award-winning work for the museum’s branded hoardings, as well as giving advice on how to break into the industry.
A recent graduate from Lincoln University, Chris’s ‘Ribbon of the V&A‘ submission awarded him a yellow pencil, as well as Student of the Year 2013 by the D&AD. Graham Shearsby, our Executive Creative Director was on the judging panel, where he spotted Chris’s work and immediately wanted to get in touch.
The D&AD Student Graphic Design brief was set by the V&A to coincide with the redevelopment programme at the museum. Chris’s idea served to communicate the essence of the V&A, with the ribbon device providing a timeline for the redevelopment project. Every month the hoarding would be updated by embellishment- a new captivating image would be added which represented a different categorical armature of the museum, with additional information about the category. The images and text worked well to provide different levels of information; for cyclists or passengers in vehicles, the images worked to get the information across quickly, whilst direct visitors or pedestrians could linger and read the additional copy if they wished.
The ribbon was based on Alan Fletcher’s original V&A logo and used the colour scheme featured in the museum guide to represent each department. The ribbon was a great way of embracing the historical foundations on which the museum has built its reputation, whilst its execution references the contemporary facet to its collection.
For a design student, this project wasn’t just about designing a beautiful brand marque or a graphic style, it was a good exercise to look into all aspects of a communication project and the logistics of how all the different elements fit together in a real life context. Chris commented on the experience:
“It was a great honour to be able to offer advice to students who, over the coming years, will embark on the same journey I recently undertook. I am pleased to be able to work alongside D&AD as I owe them a great deal for presenting my work to Design Bridge, it was a fantastic feeling being offered a position at such a well respected agency and have loved my time here ever since joining.”
Chris Algar was also a double semi-finalist of the Adobe Achievement Design Awards, and was also awarded membership to the International Society of Typographic Designers as a result of his work over the past two years. To view more of his work and to find out more about ‘The Ribbon of the V&A’ visit his website at christopheralgar.com
In: Awards, Brand communications, Graphic design, Ooh that's nice, Seminars/talks · Tags: V and A Museum, Victoria and Albert Museum
Our Dog’s Bollocks Student Awards have been a huge success – in 2013 we had over 100 entries from some fantastic young designers from top UK universities. Last year Morgan Swain’s winning entry for J2O awarded her a placement in the studio which led to an offer of a full time position in our London studio.
This year we will be issuing not one, but TWO briefs for our Dog’s Bollocks Student Awards! For the first time ever, we are launching a new Student Brief specifically aimed at 3D, Product and Industrial Design students, offering talented young things from either BA or MA courses the chance to show us their 3D branding skills. We will also be issuing our usual Dog’s Bollocks Student brief, aimed at BA Graphic Design students who specialise in branding and FMCG packaging design.
Our teams are made up of a diverse bunch of graphic, comms, 3D and product designers, who have individual skill sets. They work closely together on some of the world’s biggest brands, approaching all creative challenges in an integrated way, to bring great ideas to life across the whole brand experience.
The two briefs and details on how to enter both competitions will follow soon so WATCH THIS SPACE.
In: Awards, Brand communications, DB Student Awards, Graphic design, Innovation, Product design, Structural design · Tags: 3D, 3D Branding, DB Student Awards
Okay, so we thought we wouldn’t do a full-on romantic Friday Favourites special, but instead included just a few things that touch on the subject…
If you’re feeling slightly cynical about the whole Valentine’s thing, this project by Suzanne Heintz might cheer you up. In response to incessant questions about her relationship status, she created these garish, romantic scenarios featuring a readymade husband and child, entitled Life Once Removed. An interesting comment on what life ‘should’ be like…
Found via Lost at E Minor - check out her Vimeo channel for films showing the making of the work.
Here’s a great Valentine’s present for those of you who don’t like waste. Jade L found this design for a genius candle-candlestick-candle sort of thing, created by Benjamin Shine. The Rekindle Candle basically melts and rebuilds itself as a new candle, reusing its own wax. We’ve featured Benjamin’s fabric portraits on a previous Friday Favourites – he has a really interesting portfolio of product, fashion and graphic design work that’s well worth a look. Found via Design Taxi.
These aren’t related to Valentine’s day, but you could say that Emily Webber’s photographs of East End shop fronts have a bit of an air of romantic nostalgia about them. Some great font and signage styles, colour combinations and design aesthetics going on here. Thanks to Graham for sharing these, which were found via the fabulous blog, Spitalfields Life.
Thanks to Sander for finding the work of Chino Otsuka, a London based Japanese designer: “In a series entitled ‘Imagine Finding Me’ Chino Otsuka Photoshops her self into photos from her youth. The result is a surreal but rather nice series of pictures where she imagines how it would be to meet her younger self.” Found via Beautiful Decay and a few other blogs.
In: Art, Graphic design, Product design, Structural design, Sustainability · Tags: Branding, Installation, Photography, Photoshop, Signage
Last night Design Bridge scooped two DBA Design Effectiveness Awards - a gold for Plymouth Gin, and a silver for Happy and Glorious, our Diamond Jubilee limited edition design for Lyle’s Golden Syrup.
We were thrilled to win a gold DEA award for our work on Plymouth Gin. The project involved digging deeper into the archives to rediscover some of the brand’s unique heritage. This inspired the design for a new, beautifully crafted bottle that shifted the brand into its rightful place in the super premium gin category. The redesign lead to a fantastic increase in sales; when we entered the award, global sales volumes were standing at 62% above expectations, and UK sales a massive 335% above expectations. Check out the DEA entry for Plymouth Gin here.
Our limited edition designs for Tate & Lyle Sugars have seen great success in the market as well winning a series of previous design awards. Happy and Glorious was a special edition pack to celebrate the Queen’s diamond jubilee, which practically flew off the shelves. The design was in stores from May to July 2012, resulting in a 29% increase in sales and a 4.9% in market share, winning us a shiny Silver DBA Design Effectiveness Award.
Executive Creative Director Graham Shearsby and the team were at the awards ceremony last night to collect the awards. Graham commented:
“I’m absolutely thrilled and proud to have received these Design Effectiveness Awards for designs that have clearly captured the hearts of customers and not just design award juries. Both the Plymouth Gin and Happy and Glorious projects highlight our belief in craft and storytelling, and capture the unique essence of these great British brands.”
In: Awards, Food and Drink, Graphic design, Luxury, Marketing, Ooh that's nice, What are we up to? · Tags: Baking, DBA Design Effectiveness Awards, DEA, Design Effectiveness, Gin, Limited Edition, Packaging design, Pernod Ricard, Plymouth gin, Queen's Diamond Jubilee, Tate & Lyle
So we’re about 6 weeks into 2014, does anyone still have that fresh new year feeling? Credit to anyone who is still sticking to resolutions more than a month after the 1st January. The start of a new calendar, that periodic renewal somehow seems to be a moral bastion for us to measure ourselves against as human beings. We try our hardest to make better the bad habits we knowingly dive bombed into around Christmas last year. At least our friends in Singapore get to carry on having treats until the end of the Chinese New Year celebrations tomorrow.
But do you remember when everything was really new? Before all the bad habits started? When you still had that thing called innocence? Nor do we. So here at Design Bridge Amsterdam we thought it would be a good start to the year if we reminded ourselves how we used to be. Each one of us had to submit a picture of our former innocence to be displayed in our reception area. CUTE OR WHAT?
And of course, where’s the fun without a little competition? YES. Even as a baby you can be judged. We set out to find the cutest, the funniest and the most identifiable baby with a scorecard for everyone and a ballot box. After a week of gazing at the most heart warming display ever, votes were counted, tea and cake were served and the winning babies were announced.
So congratulations to Roderick, smashing the rest of the male competition with this all out ultra-mega-cute entry… and to the charming Jade – overall Champion of Babies – easily identified here by her trade mark tantrum face.
Here are a few more of our faves:
And a little video montage with our most innocent faces…