Archive for the ‘Brand Experience’ Category
Vodafone: Power to you. Or maybe not.
A great brand experience comes about through making an emotional connection with your consumer and, in the simplest of terms, making them feel something. So I was dismayed by a recent interaction with Vodafone, which left me feeling squashed and disappointed. Power to me? Not in this case.
In: Brand communications, Brand Experience, Corporate Identity, Viewpoints · Tags: Consumer, Customer service, Mobile, Mobile phones, Phones, Telecommunications, Vodafone
Friday Favourites
Unusual Window Displays, films from icons, a face from 2.3 million dots and QR Code wrapping paper. Some of our Favourites found this week.
In: Advertising, Art, Brand communications, Brand Experience, Digital, Food and Drink, Graphic design, Ooh that's nice · Tags: Christmas, Copywriting, Film, Film posters, Friday Favourites, Gin, Hendrick's, Icons, QR Codes, Swiss Life, Window displays
Designers visit Het Scheepvaartmuseum
Last week Alex, Martina and myself, three designers from Design Bridge Netherlands went to the newly reopened Het Scheepvaartmuseum in the centre of Amsterdam for some nautical inspiration.
In: Brand Experience, Exhibitions, Graphic design, Ooh that's nice, Structural design · Tags: Amsterdam, Holland, museum, Netherlands, Scheepvaartmuseum
Dog’s Bollocks or Baby Pencils?
Looking to get into the industry? We’re involved in two Student Awards – our own Dog’s Bollocks Award and the D&AD Student Awards. Find out more here.
In: Awards, Brand communications, Brand Experience, Brand Strategy, Corporate Identity, DB Student Awards, Food and Drink, Graphic design, Innovation, Ooh that's nice, Product design, Structural design, Sustainability, What are we up to? · Tags: Baby pencils, D&AD, D&AD Student Awards, Yellow pencils
Friday Favourites
Barbie and Vitra, light calligraphy, Dior games, Red Bull Rockets and more in our Friday Favourites.
In: Advertising, Architecture, Art, Brand communications, Brand Experience, Digital, Fashion, Film & Animation, Luxury, Ooh that's nice · Tags: Calligraphy, Canimation, Christmas, Colour, Cosmetics, Friday Favourites, Furniture, Model making, Pantone, Photography, Red Bull, Typography, Vitra
Friday Favourites
Animals in teacups, music to live by, Perrier-Jouet’s flowery world and Prada’s motion book: some of our Favourites found this week.
In: Brand Experience, Digital, Fashion, Film & Animation, Food and Drink, Ooh that's nice, Product design, Retail, Structural design · Tags: Brandworld, Ceramics, Champagne, Friday Favourites, Hand made, Location-based, Music, Nagging Doubt, Perrier-Jouet, Prada, Wines
Friday Favourites
Crazy birdhouses, book swaps, delicious typography and rubbish posters – some Favourites found this week.
In: Advertising, Art, Brand communications, Brand Experience, Fonts, Graphic design, Ooh that's nice, Product design, Structural design, Sustainability · Tags: Bird houses, Books, Friday Favourites, Goodwood Festival, Retro, Supermarket, Tesco, The Guardian, Typography, Vintage
Hermès’ Festival des Métiers in Singapore
The iconic French luxury brand Hermès brought its celebrated Festival des Métiers, or Festival of Crafts, to Singapore last week, and I went down to take a look.
In: Brand Experience, Exhibitions, Fashion, Luxury, Ooh that's nice, Product design, What are we up to?
Cool Converse collaborations
The Comms team are loving the collaborations going on between Converse and various music artists this week.
In: Advertising, Brand Experience, Fashion, Film & Animation, Ooh that's nice · Tags: Co-branding, Collaboration, Converse, Music, Videos
Friday Favourites
It’s been a busy week, but here are some of the best things that have been shared around the studios caused debate, and inspired us this week.
In: Advertising, Brand communications, Brand Experience, Food and Drink, Ooh that's nice · Tags: beer, Friday Favourites, lorem ipsum, Outdoor, skydiving, sports
