Archive for the ‘Luxury’ Category
One tent too many
It’s festival season. It’s camping season. In a world where everything can be bought, the search seems to be for the unique and the intimate, the marginal and the magical. Come on, let’s go camping!
In: Fashion, Luxury, Retail, Viewpoints · Tags: Camping, Environment
Luxury brands and the concept of Envy
Could Hollywood’s ‘The Joneses’, currently hitting the cinema screens across Europe, sum up the current zeitgeist for us marketers? And could watching TV hit ‘Glee’ further our branding careers? Austerity seems to lose foothold and luxury brands are regaining appeal. I read in the papers the other weekend that the prediction for sales of luxury [...]
In: Luxury, Viewpoints · Tags: Glee, The Joneses
LVMH hotels: The ideal Brand World
Source: WSJ – Photo: Getty images LVMH has created a new unit, LVMH Hotel Management, as part of a strategy to expand their presence in the luxury hotel sector. A good fit. The first realizations of this strategy will be two new Cheval Blanc resorts in the Middle East to open in 2012, following the [...]
In: Brand Experience, Fashion, Food and Drink, Luxury, Viewpoints · Tags: Armani, Hotels, LVMH, Moschino
Five favourites found this week
On an ongoing mission to find inspiration and things to get us excited, here are five of our favourites for this week: Alexa Meade‘s stunning work using acrylic on flesh and clothing – more on Today and Tomorrow The cafe at SFMOMA serves art cakes created by Caitlin Williams Freeman – genius! Especially the ‘Create [...]
In: Architecture, Art, Fashion, Innovation, Luxury, Ooh that's nice · Tags: Favourites
