Archive for the ‘Viewpoints’ Category

At the Bar with King Adz

Our Thursday night talks ‘At the Bar’ invite talented individuals to inspire and enlighten. Recently we had the chance to meet ex ad man (hence the name), artist and author, King AdZ, who specialises in creating content for the youth, street, and creative cultures. Robin, designer at our Amsterdam studio writes about the highlights from the talk.

Claire Parker judges corporate design Bulls&Birds

Claire Parker, Creative Director at our Amsterdam office, is part of the ‘corporate design panel’ of Marketing Tribune magazine. This time the design panel was asked to judge the corporate identity of the recently started online fashion store: Bulls and Birds.

Claire Parker judges corporate design a.s.r.

Claire Parker, Creative Director at our Amsterdam office, is part of the ‘corporate design panel’ of Marketing Tribune magazine, so every month she will judge a corporate design, together with Tom Dorresteijn from Studio Dumbar and Stefan Pangratz from VBAT. This time the design panel was asked to judge the corporate identity of a.s.r., an insurance company.

A taste of The Ginger Pig

At a time where consumer concerns are growing around authenticity of meat products in the UK, independent butcher’s The Ginger Pig is striving to create an entirely different brand experience. Strategist Chris Allan went along to a butchery evening class to be fully immersed into the brand.

At The Bar with Matthew Murray

At The Bar is a series of inspirational talks curated and hosted by us here at Design Bridge, Amsterdam. The common thread with our guests is simple; they have a passion in life and a story to tell. Most recently Matthew Murray was invited to talk about his work.

Claire Parker judges corporate design ‘Peace of Me’

Claire Parker, Creative Director at our Amsterdam office, is part of the ‘corporate design panel’ of Marketing Tribune magazine, so every month she will judge a corporate design, together with Tom Dorresteijn from Studio Dumbar and Stefan Pangratz from VBAT. This time the design panel was asked to judge the corporate identity of ‘Peace of Me’ designed by Studio Piraat.

Claire Parker reviews new Alzheimer Netherlands brand identity

Claire Parker, Creative Director at our Amsterdam office, is part of the ‘corporate design panel’ of Marketing Tribune magazine, so every month she judges a corporate design. This time the design panel was asked to judge the corporate identity of Alzheimer Netherlands.

Claire Parker discusses corporate design ArboUnie

Claire Parker, Creative Director at our Amsterdam office, is part of the ‘corporate design panel’ of Marketing Tribune magazine. This time the design panel was asked to judge the corporate identity of ArboUnie, designed by Gummo.

At the Bar with Kevin Cummins

Bowie, Morrisey, The Stone Roses, Joy Division, Courtney Love; Kevin Cummins has photographed them all. It was our great privilege to welcome him as guest speaker at our latest ‘At the Bar’ – a series of inspirational talks.

Pharma comes out of the branding dark ages

James Whittaker, Head of 3D Design at our office in Amsterdam, writes for The DirectoryLive.com about how great design can help pharma brands to create connection and resonance with consumers, and stand out in the increasingly crowded marketplace.