Personalised Heinz soup, Quentin Jones’ film for Victoria Beckham, Red Stripe’s music for shoppers, and White Pencil winner Recipeace, all on Friday Favourites.
In: Advertising, Art, Brand communications, Brand Experience, Brand Strategy, Digital, Fashion, Film & Animation, Food and Drink, Ooh that's nice · Tags: beer, Experiential marketing, Facebook, Friday Favourites, Illustration, Kinetic sculpture, Limited Edition, Quentin Jones, Red Stripe, Victoria Beckham
McLaren’s new supercar, Facebook Timeline for fashion history, Google Maps manipulation and lots more on Friday Favourites.
In: Advertising, Asia, Brand communications, Digital, Fashion, Graphic design · Tags: Applications, design, F1, Facebook, Formula One, Friday Favourites, Google Maps, Illustration, Light painting, McLaren, Mobile, Nissan, Singapore, Uniqlo
The new Foster’s Gold TVC ad has been on loads, and we’re already using the campaign line ‘smart casual’ around the studio. When I spotted the new 6 sheet on Grays Inn Road near Chancery Lane tube station, I had to join the party behind the poster…
In: Advertising, Brand communications, Digital, Food and Drink, Ooh that's nice · Tags: beer, Campaigns, Facebook, Foster's, Interactive, lager, Premium
The images of youths taking control of the streets without a care in the world have shocked and caused discomfort among many.
For Adidas a brand in the thick of it these images are worrying, along with the acronym being touted around – Adidas: All Day I Dream About Stealing.
In: Brand communications, Brand Experience · Tags: adidas, blackberry, Facebook, riots
Last week I left Facebook. You might not think this is big news, but let me tell you I’m one of the biggest advocates of social networking, so when my friends and family found out they were shocked, surprised and convinced I’d change my mind within a couple of days.
In: Brand Experience, Digital, Food and Drink, Innovation, Ooh that's nice, Retail · Tags: Facebook, Installation, Selfridges, Social Media, Stevia, Truvia
Here are some the best creative ideas we’ve found this week in the world of art, design and branding. There are a few London Underground-themed happenings going on at the moment. We rather liked Stickers on the Central Line…
In: Advertising, Architecture, Art, Exhibitions, Film & Animation, Food and Drink, Graphic design, Innovation, Ooh that's nice, Product design · Tags: Facebook, Illustration, Installation, London Underground, Photography, Sculpture, Viral
The Conservative Party has lent weight to campaigns by Magners Cider, Westcountry band the Wurzels and 50,000 cider devotees on Facebook forcing the government to back down on its controversial cider tax for the UK (see our previous post on this). The 10 per cent rise in duty on cider will be reversed in June [...]
In: Advertising, Brand communications, Food and Drink · Tags: Cider, Facebook, UK election
Powerful stuff cider, it can start revolutions and change the world. King Richard III and the 1524 Cider Rebellion pitted the classes in a blood thirsty battle. The new millennium made it acceptable for grown men to drink it over ice. And now, following last week’s Budget announcement of a 10% per cent tax hike [...]
In: Advertising, Brand communications, Food and Drink · Tags: Budget, Cider, Facebook, UK election
Once the best place to show off – or launch a new pop career – MySpace is shrinking (figures from comScore suggest a drop by 18 million users), losing out to other social sites and music channels that suit users better. On guardian.co.uk, Michael Wolff, author of The Man Who Owns the News, a biography [...]
In: Digital, Viewpoints · Tags: Facebook, MySpace
I’m really impressed by Marmite’s marketing activities at the moment. They seem to be everywhere, whether with brand extensions, co-branding strategies or launching new product variants in a very engaging way. Online, they have been really clever in their methods of attaining fans. As most brands rush to rack up as many Facebook fans or [...]