This week we’ve been at the Pentawards Conference, part of the annual Packaging Innovations & Luxury Packaging event at Olympia in London, checking out the latest and greatest in the packaging world. On Wednesday afternoon Chloé Templeman, one of our Creative Directors, was on stage with Zia Zareem-Slade, Customer Experience Director at Fortnum & Mason and long-standing client of ours, sharing insight into building and nourishing a successful agency-client relationship, as well as joining a panel discussion on luxury packaging design.
Last night the 2-day Conference culminated in the Gala Ceremony for this year’s Pentawards, a truly global celebration of excellence in packaging design, and for the third year running Mark Budden, our Chairman for the AsiaPac Region, was on the international jury.
The perfect way to end the week, we are delighted to say that we’ve returned to the Studio with 2 shiny new Silver awards, the first of which was awarded to our recent Fortum & Mason County Biscuits design!
And picking up its 4th award of the year was our Shanghai Studio’s limited edition design for Starbuck’s Mooncakes, which were on sale in stores across China during the Mid-Autumn Festival in 2018 – a fitting celebration as today marks the 2019 Mid-Autumn Festival.
Congratulations to Team Fortnum’s and Team Starbucks, and to all of this year’s winners – you can see them all on the Pentawards website.