Design BridgeDesign Bridge


Stories from Design Bridge: catching up with Sam in Singapore

Last year we interviewed Sam Foster for the blog. Sam was a Senior Designer, originally based in our London Studio, who was on secondment in our Singapore Studio. A year later on and Sam is… still in Singapore! We caught up with him to find out more about being a British designer in Singapore…

Hi Sam! It’s been almost a year and a half since you left London – what made you decide to stay on in Singapore?
To put it simply, I wasn’t ready to leave! I’m having far too much fun here and I’ve caught the travelling bug, so there’s still a lot more exploring to do.

What have you learnt during your time working at Design Bridge Singapore?
Working with clients across Asia, a lot of the time there can be a different design aesthetic, so I’ve definitely learnt how to think in a new way when the time calls for it. Being part of a new team on the other side of the world means that I’m constantly learning new things – whether it be general design skills, understanding cultural differences, or simply getting by in a totally new part of the world.

What’s the best thing about life in Singapore?
I love how easy it is to get around – in and outside of Singapore. Transport is so cheap and efficient, it encourages you to get out and explore all the time, which is great for creative inspiration. Singapore is a great hub to travel around the rest of Asia, too. You’re surrounded by so many beautiful countries that would otherwise be more tricky (and expensive) to get to.

Tell us about a local brand design you’ve come across that you’re impressed with…
I love the pack designs for TWG Teas (you can find them in different countries now, but the brand originates from Singapore). All the teas have a different look and feel, and the tins that they put them in make them look extra special. The names of some of the teas are so intriguing.

TWG Tea Haute Couture Collection

Silver Moon Haute Couture Tea

Any tips for visitors?
There is a classic list of things to do – Botanical Gardens, gardens by the bay, Marina Bay Sands, etc, but there are so many smaller, more tucked away bars, cafes & galleries that you really only get to hear about when you spend some time here. So my advice would be to make friends with some locals and seek out some of these places, too.

What do you miss most about the UK?
Obviously I miss my family & friends back in the UK. Also, I never thought I’d say it but… sometimes I miss a cold rainy day! Sometimes you just need one as an excuse to stay in – you don’t get that here!

Is there anything you wish you’d known before moving to Singapore?
Not really. I think I was lucky because I knew a few people that worked here already, and DB has always been good at making sure everyone settles in and gets involved with the social side of things in the Studio.


And finally, any advice for people thinking about applying for a job at DB Singapore?
Do it! I can honestly say that it’s the most exciting thing I’ve ever done. I know it’s not the easiest thing to pack up and move to the other side of the world, but after a really short time you realise that it’s so worth it. I’ve done so many things that I thought I’d never do, and seen so many things that I thought I’d never see, so yeah – I’d say go for it!

Thanks Sam!

If you’ve been inspired by Sam’s story and fancy working at Design Bridge Singapore then check out our Careers page for the latest opportunities, or drop our recruitment team an email – they’d love to hear from you!

If you want to read more about what our Singapore team get up to, check out the team’s recent Away Day antics, find out what happened when we invited recent ADM Graduates to visit the Studio, read our MD Mark’s advice for design students in Singapore, or you can meet Sophie, a Creative Director in Singapore who moved over from the UK earlier this year.


Meet the new faces of DB London


Design Bridge success at Pentawards & Clio Awards 2016