Taikoo Li
Creating an immersive digital experience to celebrate the cultural and artistic heritage of an iconic destination in Chengdu.
In the not-so-distant future, our screens will become windows into a new age of the internet, with immersive digital platforms offering us new experiences and opportunities, all at our fingertips. We partnered with Sino-Ocean Taikoo Li to create an immersive virtual experience and digital art space to inspire and engage new audiences. A digital sanctuary outside the limits of time and space, created as a spiritual home for the arts and self-expression. Welcome to The Temple.
Sector
Retail & Ecommerce
Partner
Unit9
TwoAM
Expertise
Experiential
With a vision to inspire and engage new audiences, Sino-Ocean Taikoo Li, the iconic hospitality, entertainment and retail destination in Chengdu, China, partnered with Design Bridge and Partners to create an immersive virtual experience and digital art space, The Temple. The ambition was to design a digital platform to showcase the contemporary experiences of Taikoo Li and celebrate its cultural heritage and unrivalled reputation as a patron and collector of the arts.
We designed a digital sanctuary outside the limits of time and space, created as a spiritual home for the arts and self-expression. A place of infinite imagination and creativity, The Temple is constructed into three distinct rooms – The House of Light, The Blossom Garden, and The Infinity Tower.
Each of the rooms is inspired by rituals within the Daci Temple, from observing the movement of light and shadows that reveal inner meaning, to releasing a koi carp, and the melody of interactive singing bowls and water meditation.
We partnered with artists Sébastien Labrunie, Lu Yi, Gianluca Crudele, and Zhang Tiantian to create the inaugural exhibition for
The Temple, Inclusion and Embrace. Celebrating the diversity and inclusive nature of Chengdu and its people. A collection of immersive installations and digital artworks, on display for the first time, transport the viewer into the artists’ reflections on inclusion from three perspectives: the city, its people, and an individual.