Awards
Identidade visual do Amaparque recebe Bronze no LAD Latin American Design Awards 2023
O projeto de identidade visual do Amaparque foi premiado com bronze na categoria Branding – Logotype, durante o LAD Latin American Design Awards 2023.
29 August 2023
News
Design Bridge and Partners colabora com Whitney Museum para projetar experiência de arte imersiva inaugural
A abertura para o público foi com a exposição “Refigured: A Virtual Conversation and Tour”, que teve sua inauguração conduzida em evento totalmente digital por Christiane Paul, curadora de arte digital no Whitney.
14 July 2023
Marcas Mais Valiosas do Brasil
Design Bridge and Partners, WPP e TM20 anunciam as Marcas Mais Valiosas do Brasil, os estudos e rankings são desenvolvidos a partir de dados do BAV – Brand Asset Valuator, ferramenta proprietária da WPP.
30 June 2023
WPP lança a Design Bridge and Partners
Holding britânica promove fusão entre Superunion e Design Bridge com a missão de redefinir globalmente o papel do design para negócios, marcas, pessoas e para o planeta.
20 April 2023
Events
Comemorando o Dia Internacional da Mulher 2023
Nossas equipes de toda a rede se reunirão para explorar o poder de desenhar soluções tecnológicas que abraçam a equidade para todos.
8 March 2023
WPP cria Design Bridge and Partners
A WPP anuncia hoje a criação de uma nova empresa, A Design Bridge and Partners, formada pela fusão da Superunion e da Design Bridge.
7 July 2022
Insights
Hypergrowing pains
Tom Robinson explains why balancing growth with control will help Unicorns stay on track.
25 May 2022
Could Netflix have stayed ad free?
Matt Boffey writes in The Drum why Netflix should have invested in its brand during the good times.
10 May 2022
Batalha Streaming x Gaming
Não se trata de ganhar no segmento de jogos; trata-se de ganhar no segmento de entretenimento.
21 April 2022
Ilha Surreal
A Design Bridge and Partners fez uma parceria com a China Duty Free International para criar uma experiência digital visual para a inauguração de sua nova loja em Macau.
20 April 2022
Why Kanye’s stance on NFTs struck a chord
Nora Bradshaw explains three questions brands should ask before entering the realm of non-fungible tokens
19 April 2022
Beatles, brands and blockchain
Paola Demichelis says NFTs are no longer limited to just exhibiting traditional media like images or videos - or a digital replica of John Lennon’s guitar.
Randstad
Randstad appoints Design Bridge and Partners Amsterdam as its design partner.
11 April 2022
The End of Wall Street’s Honeymoon in the Metaverse?
Samuel Grinfeder says Roblox’s strategy to not chase buzzwords and cash-grab opportunities could help them win in the long run.
8 April 2022
Breaking the Bias over breakfast
Design Bridge and Partners marks International Women’s Day 2022, by celebrating the women across our network.
4 March 2022
Tuning out the noise
Justine Dixon shares thoughts on how to avoid reporting fatigue in the age of ESG.
3 March 2022
MyRepublic
The new logo, created by our Asia team, marks MyRepublic’s transformation from challenger brand to industry leader.
21 February 2022
Unforgettable Ideas: Cannes Lions Decoded
Stuart Radford, ECD, and Katherina Tudball, Creative Director, share their top tips to creating unforgettable work.
18 February 2022
Heineken One in a Billion
An unlimited edition of the Heineken Original label, with a billion unique labels, created by our Amsterdam team.
1 February 2022
M is for Mediocrity
Adam Sefton explains why Facebook’s rebrand to Meta reveals the mediocrity of the social media platform.
31 January 2022
CosmosDirekt
A new brand for CosmosDirekt, Germany’s leading online insurer.
29 January 2022
Happy Lunar New Year!
Wishing you good fortune and a happy, healthy start to the New Year.
28 January 2022
Success at the Strategic Comms Awards
Congratulations to IHG, Legal & General and our corporate reporting team.
27 January 2022
Design Bridge and Partners judges at D&AD
Miho Aishima and Eva Bashford-Harrison join D&AD Jury for Type Design and Writing for Design.
D&AD New Blood | Black Girl Gamers
Design Bridge and Partners partners with D&AD and Black Girl Gamers, inviting emerging creatives to respond to briefs for this year’s New Blood Awards.
SRF Sport: Feel Closer
The new brand for SRF Sport brings viewers closer to the sporting action.
20 January 2022
What’s the Meta with you?
Tom Robinson, Global Chief Strategy Officer, explores the significance of rebranding as a moment of change.
17 January 2022
TikTok’s game-changing algorithm
Mick McConnell says TikTok’s algorithm offers potential for brands to leverage their qualities and drive innovation.
15 January 2022
Best In Class
Best In Class programme create new brand for Robinson Family Foods celebrating the power of food.
14 January 2022
Design Bridge and Partners enters the next stage of growth
Design Bridge and Partners enters the next stage of growth, following two new studio openings.
8 December 2021
Brand Experience Agency of the Year 2021
Congratulations to our clients and our team.
Spotify’s mess and a lesson on long-term brand thinking
When does an app become more than an app? When it starts thinking about its brand. Claire Huxley explains.
29 November 2021
In the metaverse, brand building knows no limits
Cecylia Grendowicz offers advice in Campaign Asia for brands to get involved in the metaverse.
25 November 2021
Microsoft’s climb back to the top of the tech industry
Mick McConnell explains why Microsoft is reaping the rewards of a brand strategy 20 years in the making.
24 November 2021
17 Wins at Transform Awards Asia
Congratulations to DiscoveryPlus, EZ-Link, Julie’s, MyRepublic, Ringan, WTT, NUS Giving and our Asia teams.
23 November 2021
D&AD Shift | Google
We have partnered with D&AD Shift, providing opportunities for emerging creatives without a university-level degree.
15 November 2021
Design Bridge and Partners Madrid launches university Brand Masters course
Design Bridge and Partners launches Brand Masters course, in partnership with the University Complutense de Madrid.
8 November 2021
Enter Player Brand
Adam Sefton writes that brands in the metaverse need to be self-aware, authentic and imaginative in how they express themselves in ways that connect with people.
5 November 2021
Etos: A Rainbow of Health
A new identity for Etos’ brand of health supplements and vitamins, by our Amsterdam team.
19 October 2021
Riot Games
Design Bridge and Partners collaborates with Riot Games to celebrate 10th “Annie-versary” of League of Legends China.
15 September 2021
Sunless
A brand for every skin with a story to tell.
Nantou City appoints Design Bridge and Partners for brand transformation
Design Bridge and Partners China wins the work for the creative brand transformation of Nantou City, Shenzhen.
3 September 2021
Greg Quinton is The Loeries Jury President
Greg Quinton, Chief Creative Officer, is announced as Jury President at The Loeries 2021.
11 August 2021
Level Up
Samuel Grinfeder comments in The Drum how Nintendo is evolving its brand to embrace new platforms and experiences.
16 July 2021
Annual Reports for Private Companies
Understanding why creating a meaningful annual report can be beneficial to private companies.
11 July 2021
Success for Legal & General
Congratulations to Legal & General who took home Bronze at this year’s Digital Impact Awards.
8 July 2021
Amazon’s Lesson in Underestimating Employees
Nora Bradshaw explains in AdWeek why employees are a crucial marketing channel.
30 June 2021
Notpla wins Cannes’ Grand Prix
Congratulations to Notpla and our team, winners of Cannes Lions’ prestigious Grand Prix in Design.
21 June 2021
Rising to the challenge
Understanding why sustainability is so difficult for brands is key to addressing the problem.
20 June 2021
Don't feed the Unicorns
As Cameo reaches unicorn status, Ross Clugston explains why Cameo will need a brand story that stands out and puts its employees first.
27 May 2021
World-changing Ideas
Congratulations to Tabfund, Notpla and our teams, winners at FastCo Awards.
13 May 2021
Smart, Down to Earth People
MyRepublic has a new brand, created by our Singapore team.
6 May 2021
Growing Unicorns with Ambrish Chaudhry
Ambrish talks working with South East Asia unicorns, the importance of being brave and why authenticity and humility trump brand purpose.
19 April 2021
Star-studded judging panel at D&AD Awards
Design Bridge and Partners’ Katherina Tudball, Miho Aishima and Reuben Alghali all join the D&AD 2021 Juries.
13 April 2021
Microsoft x Discord: A huge bet on gaming
Erik Brattested writes that Microsoft will need to protect what makes Discord valuable and learn from past mistakes, to secure a place in the future of the gaming industry.
30 March 2021
Women Bite Back
Youth activists Christina Adane and Tasha Mhakayakora from Bite Back 2030 join us to celebrate International Women’s Day.
11 March 2021
Electric vehicles and the future of the car industry
Jim Prior, Global CEO, explains in City A.M. why electric cars will lead to a design transformation, presenting a rare opportunity to reimagine the very idea of a car, creating a new type of vehicle entirely.
Marta talks Pokemon with the BBC
As Pokemon celebrates its 25th anniversary, Marta Swannie, Senior Creative Director, talks to the BBC about the classic brand’s enduring appeal and why its success has lasted so long.
10 March 2021
Brands aren’t made, they're born
Adam Sefton, Digital Strategy Director, writes in The Drum why authenticity and being an outsider to mainstream brands has been the secret to Bitcoin’s success, and proves you don’t always need polish to succeed.
24 February 2021
Transform Awards Asia Success
Congratulations to Tencent Music Entertainment, Enoulite, Beijing FANUC and our Asia team, winners at Transform Awards Asia, including Best Visual Identity.
14 January 2021
An end to Slacker culture?
Ross Clugston, ECD North America, explains in Media Post why Salesforce’s decision to purchase Slack could take the start-up tech company from ‘enfant terrible’ to playing in the big leagues.
7 January 2021
A Beginner’s Guide to TCFD (Part II)
Our top tips for creating a useful and credible climate disclosure.
4 January 2021
A Tale of Two Presidents
Marta Swannie and Katherina Tudball take their seats at Eurobest and The Loeries as Jury Presidents.
2 December 2020
When does a rainbow become an Amazebow?
Design Bridge and Partners designers from around the world create a colouring book for girls from disadvantaged backgrounds.
13 November 2020
Who will win the console wars?
Marta Swannie, Creative Partner, talks to the BBC ahead of the launch of the PlayStation 5 and Xbox Series X/S, as the gaming world gears up for the battle of the consoles.
11 November 2020
Farewell to the Gmail envelope
Jennifer Volmer, Co-Head of Strategy, New York, explains in Media Post why Google ditching the Gmail envelope is a win for visual and UX design.
21 October 2020
Lessons from three agile, tech-based Asian businesses
Benedict Gordon, CEO Asia, believes global businesses can learn a lot from how Asian tech leaders are using imagination and instinct to navigate through the pandemic.
1 October 2020
Zoom ahead or Slack back
Zoom has stolen a march on its rivals during the pandemic. Jim Prior, Global CEO, tells us why.
18 September 2020
Social Dilemmas of Tech Brands
With the rise of platforms like Facebook, WeChat, Apple and Amazon, UK Chairman Iain Ellwood, explores in City A.M. why tech brands need to embrace ethics to build brand trust.
8 September 2020
Console wars
Senior Creative Director, Marta Swannie, gives us the 3 biggest lessons brands can learn from the PlayStation vs Xbox console wars.
3 September 2020
Black Girl Gamers x Design Bridge and Partners
Our London team is proud to partner with Black Girl Gamers to create an identity for the brand’s inaugural Online Summit in partnership with Twitch and Design Bridge and Partners.
7 August 2020
Print isn’t dead
Annual reports are no longer just financial documents of record. But what is the best channel to clearly deliver that information?
27 July 2020
Reach the Unreachables
Grow your brand by reaching 2.7bn gamers and esports fans.
12 June 2020
LSO wins Grand
London Symphony Orchestra sweeps up the Grand prize for Best Brand Design at New York Festivals, following a Pencil trophy at D&AD, the UK's top creative awards ceremony.
20 May 2020
Studio of the Year
Design Bridge and Partners wins Studio of the Year title in the Dieline Awards 2020.
Focus on the here and now
Jim Prior, Group Chair, writes in Forbes on why it’s important for business leaders to focus on the here and now.
11 May 2020
ESEF on a Page
What is ESEF and what does it really mean for the future of reporting?
6 May 2020
The Borderless Nature of Gaming
Jake Myhre writes in Quartz about how esports can thrive during coronavirus.
30 April 2020
How to be different
Cecylia Grendowicz writes in The Drum on the dangers of generic content for luxury travel brands.
13 February 2020
Building brand trust
It’s long been touted in entrepreneurial circles that failure is a precursor to progress.
24 January 2020
Six Eyes and Ears
Eyes and Ears Award wins for BBC Two, London Symphony Orchestra and ESL.
19 November 2019
Streaming wars
Jim Prior writes in Fast Company on why brand matters to channels and streaming platforms.
6 November 2019
The Heart of Branding
Tom Robinson, Global Chief Strategy Officer, writes about how corporate brands can create emotional connections.
8 October 2019
Politics is about brands not policy
Why the existential crisis in politics is about brands not policy.
14 June 2019
Great brands are built on broad foundations
Successful brands are driven by passion, but rooted in society.
10 April 2019
Blade Runner
What lessons can we learn from past predictions of the future?
31 January 2019
Culture ate Strategy for Breakfast
Jim Prior writes in Forbes on why the real value of culture is to drive strategic advantage.
11 January 2019
A Beginner’s Guide to TCFD
What does TCFD actually mean, and how does it impact your next Annual Report?
18 November 2018
Culture: Why it matters to investors
The UK CGC has added momentum to calls for companies to report on this area.
5 October 2018
To build a strong brand, give something back
Prioritising creativity and societal value will lead to organic brand growth.
11 May 2018
The ten behaviours of creative companies
When joining five remarkable creative cultures into one Superunion, it’s good to reflect on the qualities that make companies creative.
26 April 2018
The power of symbols
In a world that’s increasingly data driven, semiotics – or the study of signs and symbols – is often dismissed as too subjective.
18 April 2018
Diversity from the bottom up and the top down
International Women’s Day is a time to reflect on the progress made and celebrating the bold, tenacious and inspiring women that build our communities.
23 March 2018
One story, many voices
A starting point for how brands can use their employees to speak on their behalf.
Creative leadership
Feeling inspired is more powerful, for truly creative people, than any other sort of authority.
28 September 2017
The dark side of friendly design
The early web was text-heavy and monotonous; now, we see smiling faces everywhere.
10 July 2017
To be like Apple you must change at the core
You’d love your company to be more like a trailblazing, volatile-economy-defying brand. Of course you would.
29 March 2017
Build your brand to build your business
A clear brand proposition is the place to start.
1 December 2016
The secret to using humour in business
Get it right and build a connection, but get it wrong and you’ll bomb.
26 July 2016
Machine learning and anticipating the ripple effect
The ability to fulfil user-specific tasks will shift AI from novelty to becoming the brand advocate personified.
30 March 2016
